Branding
So much more than a logo
Your brand sets your business, goods and services apart from the competition. Get it right and you’re off to the races. Get it wrong and you fall at the first hurdle.
What elements make up a brand?
With branding, consistency is key. Making sure your brand is represented the exact same way every time, regardless of the environment is paramount to building trust, image and a solid reputation.
Logo
Tone
Tagline
Visuals
Typeface
Positioning
Colours
Values
BRANDING & WEBSITE PROJECT
“A big thank you to Rikki who put the vision into reality when building our new brand, website and character guide, 'Hiro' the Panda. I've helped build a few brands and websites in my time and this one is the best. The ability to understand what a client wants and convert it is extremely difficult, yet Rikki did this, and more.”
BRANDING & WEBSITE PROJECT
“Rikki spent time understanding our clients and services before working his magic on our brand. He carried out a full refresh and also got our website looking great and generating strong leads. Everything he wrote sounded like it came from my own pen, which is an incredible talent! Any business owner struggling to get their branding right should seriously consider Rikki's services, he's a great guy and produces real results.”
BRANDING & WEBSITE PROJECT
“I delayed updating my brand and website because I was avoiding the agonising process of weeks of back and forth and escalating costs. But thanks to Rikki, he took control and smashed it, delivering me an amazing personal brand that is symbolic of the work I do for clients. He is an expert. I advise you to hire him, trust him and watch the magic happen. Hooray for Rikki!"
BRANDING & WEBSITE PROJECT
“Rikki has done a wonderful job redesigning my previously out-of-date business website. From start to finish, he has been a pleasure to work with. Always helpful and efficient, as well as very knowledgable. Rikki also redesigned my logo and had lots of great ideas, which he also implemented within the website. He is always prompt at responding to any queries or amendments and provides a great service and wonderful final product. I would highly recommend."
Previous
Next
What's the process?
The process of building a brand is quite involved, but that doesn’t mean it has to take ages. By identifying your goals and design inspiration, I can quickly start to build options for logo style, typeface and colour palette. Once that’s established, the rest, such as design elements and tone of voice are easy to slot into place.
